Cherylhas made a triumphant return to the limelight following the heartbreaking loss of her former partner, Liam Payne. The 42 year old pop star is making waves in a glamorous video promoting skincare giant Nivea, marking a fresh start after months out of the public eye.
The campaign, launched today, features the mum-of-one confidently walking into a studio before settling down in front of the camera and lights. Cheryl coyly hides her face behind a newspaper dated 'August 2025'.
A tantalising message then appears: "A New Era, Tomorrow". Nivea teased fans with the clip, captioning it: "This is right up our street. Tomorrow. 9am. A new era of skincare... guess who's joining us?". It comes after Vogue Williams quits drinking after blacking out drunk at lavish showbiz wedding.
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One thrilled fan commented beneath the video: "Our beauty is back!!!" Another enthused: "I don't care what it is. I need to buy it! Cheryl's backkkk!". Cheryl was left heartbroken when One Direction star Liam, 31, tragically fell from his hotel balcony in Argentina in October.
Despite parting ways in 2018, the couple maintained a close relationship for their son's sake. Liam expressed at the time: "We still have so much love for each other as a family. Bear is our world."
Cheryl, who welcomed Bear, eight, with One Direction star Liam in 2017, was appointed to manage Liam's estate following his untimely death. She was given control over his £28,595,000 fortune and has made arrangements to set aside the money for their son until he reaches 25.
This news comes as The Sun disclosed that the former X Factor judge is poised to make a TV comeback after five years and is in advanced discussions to be a mentor on The Voice.
A telly insider revealed to The Sun: "Will.i.am and Cheryl first collaborated 16 years ago and have remained good friends ever since."
She was the obvious choice to mentor his team when the Battle Rounds return four years after being axed.
"A lot has transpired in Cheryl's personal life since she last worked on a talent show - BBC's The Greatest Dancer - so she's taking baby steps to put herself back out there."

Teaming up with will.i.am as a guest mentor seems the perfect way to kick-start her comeback. "The ITV series is slated to air in early 2026 and bosses are hopeful of persuading Cheryl to commit to the show permanently.
Earlier Cheryl was seen in public for the first time this year following a terrifying stalker incident. A convicted murderer who left Cheryl "terrified" has been put behind bars.
The pop star was deeply concerned for her son's safety when Daniel Bannister persistently turned up at her residence just weeks after Payne's funeral.
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